SaaS Company — UK
GrowthMetrics
A UK-based analytics SaaS was spending $15K/month on paid ads driving traffic to a landing page that converted at 1.2%. They needed a redesign that paid for itself within the first month.
Year
2025
Timeline
3 weeks
Category
design
Results
1.2% → 5.3%
Conversion rate
42%
Bounce rate reduction
+180%
Time on page
12x
ROI (first month)
The challenge
What they needed.
The existing page led with features instead of outcomes, had no social proof above the fold, and the mobile experience was broken. They were burning ad spend on a page that leaked visitors.
Our approach
What we built.
We rebuilt the page in Webflow using our outcome-first hero pattern, added a logo bar with specific metrics, restructured the value props into three benefit-focused cards, and added a sticky CTA. Mobile was redesigned from scratch — not just scaled down.
Product
Tech stack
Built with.
“The ROI paid for the project in the first 2 weeks. We should have done this a year ago.”
James Mitchell
Head of Marketing, GrowthMetrics
Next project
AutomateCo
E-commerce Brand — Australia
Want results like these?
Tell us about your project. We'll give you an honest assessment within 4 hours.
Start a project